Zomato Food Orders to Cost More | Ordering food from Zomato? More money to be paid now, customers’ pockets will suffer Zomato Hikes Platform Fee for Customers, Know How Your Order Will Get Costlier

New Delhi : This news is important for you if you also order food from Zomato. Ordering food from online food delivery platform Zomato is now going to be expensive. Even before announcing its January-March quarter results, Zomato has shocked customers by increasing its platform fee by 25 percent to Rs 5 per order. The announcement comes weeks before the company announces its financial results for the March quarter. Along with this, Zomato has suspended its intercity Legends food delivery service. Zomato last year in August 2023 introduced a platform fee of Rs 2 to increase its margins and make the company profitable. After that it was Rs 3 and on 1st January it was Rs 4. Earlier on December 31, the company had temporarily reduced the platform fee to Rs.
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Crore orders in a year
Analysts said the increase in platform fees would partially offset the impact of GST on delivery charges. Zomato fulfills around 85-90 crore orders every year. So now every Rs 1 increase in facility charges can have a positive impact on EBITDA of Rs 85-90 crore, which is around 5%. However, this increase will be effective only in some cities for now.

Zomato has discontinued its Intercity Legends service, which used to deliver orders from top restaurants in major cities to customers in other cities. On clicking on the ‘Legends’ tab on the Zomato app, a message pops up saying, “This service is undergoing upgrade and we will be back to your service soon.”
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Revenue doubled
Zomato’s food delivery business reported a 30% year-on-year rise in adjusted revenue to Rs 2,025 crore in the December quarter. Blinkit’s revenue doubled to Rs 644 crore during this period. Zomato’s share price is rising on the back of rising profits in its core business and rapid growth of its Blinkit.

Zomato reported a consolidated profit of Rs 138 crore compared to a net loss of Rs 347 crore a year ago. Revenue has also reached Rs 3,288 crore from last year’s Rs 1,948 crore.
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Excellent return in one year
Shares of Zomato have rallied over 51% year to date (YTD) and the stock has given an outstanding return of 236.61 percent in the last one year. On Friday, Zomato closed at Rs 188.50 on the NSE, with the stock touching a high of Rs 199.70 and a low of Rs 53.20.

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